Video Content for Events
RareCo develops video content specifically for live environments, with a focus on how video functions in the room as the experience unfolds. Our approach prioritizes timing, screen context, and integration so video supports the live moment rather than competing with it.
Wins at Cannes PepsiCo
RareCo crafted a dynamic highlight reel for PepsiCo, editing together existing campaign footage, award data, and brand assets into a cohesive visual celebration. Designed for internal showcase, the video spotlighted Cannes Lions Silver, Bronze, and shortlisted work across multiple markets.
Year in Review PepsiCo
RareCo produced an energetic year-in-review sizzle reel for PepsiCo, weaving together existing footage from advertising campaigns, branded events, and cultural activations. The video served as the opening highlight for an internal event, celebrating key creative moments from across the year.
BAM Awards PepsiCo
RareCo developed and directed a custom opening video to introduce Anderson .Paak (DJ PeeWee) for PepsiCo’s BAM Awards, blending AI-driven visuals, animation, and sound design with an appearance and voiceover from Chester Cheetah.